Microsoft Madness in Toronto

Toronto is hosting one of the largest technology conferences that will attract 16,000 visitors and is expected to bring $70 million in additional spending to the city over the course of the week.   The Microsoft Worldwide Partner Conference, #WPC2016,  is in town from July 10th to the 14th and is taking place in the downtown core. Most of the…

Technology Meets Art: The World that DaVinci Imagined

I spent four days in Paris in June. Between wine pairings and cheese plates, I spent most of my time between the Louvre and the Musee D’Orangerie. The Mona Lisa, Madonna on the Rocks, Nefertiti’s crown jewels, David and Goliath, Monet’s Nymphéas (best known as his Waterlilies series), and a variety of portraits of women by Picasso greeted me every…

Snapchat's Story

Last week Snapchat revealed a new feature called 'Memories'. Though it's not my favourite new feature, and I have yet to use it or see my friends use Memories - it's said to be beneficial to the application as now account users can snap and save images to post at a later date. Previously, Snapchat account users could only share to their story…

Video Conferencing & Streaming Solutions

The world is getting smaller and smaller every day as new technologies transform the ways that we communicate with each other. Gone are the days of telegrams and town halls as the only methods for community engagement with stakeholders, citizens, and community members. As an advocate for community engagement using technology, video streaming…

Apps for Adventuring in the Outdoors

Many outdoor adventurers have the urge to escape the noise and chaos of the city to enjoy nature. Leaving technology behind is typically part of that escape, however, these apps will give you eight good reasons to bring your phone along for the ride.   Yonder Discover great outdoor adventures in your area with the Yonder App. Yonder is a…

Pet Food And Its Digital Journey

Believe it or not, brands, including pet foods, are using cultural movements to woo and win a new generation of consumers. People long to be part of something bigger than them.   There is a lot of emotion surrounding the ones we love, and that emotion naturally extends to our cats and dogs. The question some marketers are asking is how do to use…

Waterloo Regional Police Service Show Their Pride

The Waterloo Regional Police Service and more than a million people gathered for Toronto’s 2016 Pride parade. The organization is aimed at spreading awareness on the fight against violence and discrimination targeted towards the LGBTQ+ community. The pride parade plays an important role within the lives of many individuals around the world,…

Hacking Your City: Open Source Transit Edition

Smart Cities across the globe are utilizing open source applications to bring citizens together as they “hack the city”. This means creating a specialized Hack-A-Thon that focuses on creating open source, smart city centered solutions to city problems. Groups like Code for America are leading the charge in these Hack-Your-City events. One of Code…

Taking Tech Outdoors

Summer is officially here and so far it has been full of warm days which call for adventure. I enjoy spending some spend time outdoors, soaking in the sun and seeing all the different types of activities occurring.   For Canada Day this year, a group of friends and I decided to celebrate Canada by exploring the Bruce Peninsula.  We decided to go…

Mandy Bujold and Her Road to Rio

    Mandy Bujold's is finally going to achieve a lifelong goal of competing in the Olympics this summer in Rio, but it all started at the age of 16 where her first inspiration for boxing began. When moving to Kitchener after spending the most of your childhood in New Brunswick, her brother joined the local Waterloo Regional Boxing Academy…

Messages Hidden in Brand Names

Identity is everything. Branding influences how others see your company and how they recognize and resonate with your brand. Branding can best be defined by the image or resonation that remains in ones mind when associating an item or action with your brand.  Watch this short video below to understand the importance of branding.  It is…

Comic Book Styled App Review Guidelines

Through scanning comic books, many people learn to read and piece together sentences. It is a really neat concept that Apple decided to release its developer guidelines though a visual story.  Apple decided to take a new approach to their updated guidelines; a visual story comic book style that engages individuals regarding important topics. This…

Distracted Driving: The Problems and Solutions for Safer Roads

  In our era where technology has taken over our everyday lifestyle, it has resulted in different problems we were never faced with in the past. Distracting driving has always been a problem but has recently taken off due to the abundance of mobile devices. Drivers who engage in text messaging on a cellular phone are 23 times more likely to be…

Facebook gets interactive with 360 Photo

There is a new Facebook feature that you might not be aware of called Facebook 360 Photo. This feature allows you to add images that become interactive, as you can view images from different angels and discover what is above, behind and next to you.  The new feature was announced on June 9, and already brands and celebrities such as Sir Paul…

The Myth of #HowTheyRoll

Sitting by the pool or camping with a beer in your hand is the perfect remedy to a hot summer day.   A couple of weeks ago, I was shopping at my local Beer Store and one beer caught my attention. I can't tell if it was the brand name or the packaging design. I’m not a Beer expert but I tasted the beer and I liked it. After a few delightful sips…

Apple Update

Apple’s annual WWDC (Worldwide Developers Conference) begins today and ends on Friday in San Francisco, CA. The WWDC is used to bring Apple developers together from around the world. Apple is more of a culture than a brand. Those with Apple products find comfort and class in using a sleek and seemingly simple device.  Though Apple tends to…

Virtual Reality: Extending the Music Experience

Virtual reality is not a concept to be put between parentheses or mentioned in a science fiction book. Google Cardboard and Oculus Rift (to name a few) have transformed the concept of virtual reality from clunky helmets to systems that transform your own device into a virtual experience. The majority of virtual reality experiences remain…

Summer Company Kick-Off

I had the pleasure to present for the Waterloo Region Small Business Center Summer Company students for the second year in a row. As well, this year I was joined by the newest Mad Hatter, Kalob Witzell.    Our presentation focused on the importance of social media in regards to defining and creating awareness about your brand. We explored…

Facebook Live Broadcasting

Facebook Live has arrived in Canada, enabling users to broadcast or watch live videos from the app. Related: Social Snapshot: LinkedIn and Facebook  To start a live broadcast on Facebook: Navigate to the Page, group, profile or event where you want to publish your live stream. Tap the Live button at the bottom of the post composer. Add a…

Integrated learning begins with technology partnerships

Integrated learning, the learning theory that has gain popularity in classrooms across the country, centers on this idea of “identifying opportunities to link related content and/or skills in two or more subjects and to give students practice in meeting expectations from two or more subjects within a single unit, lesson or activity (Ministry of…