SITUATION
A Movement to Modernize Retirement Services
Located in Uptown Waterloo, Ontario, Luther Village on the Park is a vibrant and welcoming retirement community where residents acquire lifestyle options and opportunities and experience exceptional service in a caring and nurturing environment.
MODERNIZING RETIREMENT SERVICES
SERVICES
- Marketing strategy
- Stakeholder engagement
- Design thinking sessions
- Website design
- Interactive maps
- News management
- Mobile designs
- User guide
SOLUTION
With a unique design thinking process, a needs analysis is conducted across the entire retirement community. We worked together with staff from Luther Village’s marketing committee and support services to create a digital media presence designed to deliver improved services to the public.
SUCCESS
The new digital presence will lead to a significant increase in online support, reduced staff workload, and overall optimization by streamlining access to information and lifestyle services for members of this community and the public.
COLLABORATIONS
Case StudyCoach Them
Coach Them makes it faster for coaches to create practice plans and drills. The platform was evolving to focus on introducing new future features and benefits for players and coaches.
Case StudyChristie Digital
Christie Microtiles has the ability to stack the blocks in custom shapes and patterns to create arrays of artistic digital screens.
Case StudyLennox & Addington
A comprehensive website redesign for Lennox & Addington County that streamlined access to municipal services and improved the digital experience for both residents and staff.