SITUATION
Electrical Panels Need To Be Transformed
Outdated circuit panels in residential and commercial breakers create frustrations, inefficiencies and problems for electricians trying to provide service to buildings.
SERVICES
- Design thinking sessions
- Market scan & strategy
- Investment advising
- Funding models
- Technology strategy
- User interface design
- User experience design
- Application prototyping
SOLUTION
In a collaboration with entrepreneurs, founders and investors, a design thinking session and market scan identifies market opportunities. A review of the mobile application prototype leads to user journey mapping, user interface design changes, and modifications to the application screen flow.
SUCCESS
An evaluation of the user journey and screen flow refines the user interface design provides an improved user experience. Focus group testing following leads the mobile application launch into the market.
Case StudyCanada Games
Competing for a hosting games location in Ontario, Waterloo Region needed to be positioned as a leader in technology with a strong connected community.
Case StudyAlarmforce
Mad Hatter was enlisted to help AlarmForce improve its home surveillance systems, a mobile application needs to be designed and developed for secure monitoring.
Case StudyAlternatives Journal
Alternatives Journal is Canada's Environmental Voice. With the popular publication providing independent and informed journalism on the environment since 1971.
Case StudyBalsillie School of International Affairs
A project of critical importance in The Cuban Missle Crisis needed a creative digital media team to deliver the historical moments of this world changing event to the internet.