Situation


Bud Phone Mobile Apps Allows Canadians to Call Home For Free


Working with Budweiser, creative agency Grip Limited, and the telco technology providers Fibernetics, Mad Hatter Technology designed the user interface and mobile application for the famously free Bud Phone.

Call Home For Free
Cutout Image with Video

Services

  • Mobile strategy
  • Public relations
  • Promotions
  • Gamification
  • Mobile strategy
  • Mobile app logo & identity
  • Mobile app iconography
  • Mobile user interface design
  • Wireframe development
  • Mobile app development
  • Mobile product launch
Budweiser Phones

Solution


Budweiser wanted to create an innovative, technology based campaign aimed at young Canadians. Market research indicates these younger consumers value mobility, affordability and they have a strong desire for free, internet based communications access.

Budweiser Stock

The app allows for voice over IP calls on the go, on the mobile, anytime - for free. Call home Canada!

Budwiser
Image Slider Image Slider Image Slider
Budweiser Stock

Canadians can call home for free, while sipping espresso at a café in Paris, backpacking through Europe or skiing on the west coast of British Columbia

COLLABORATIONS
 

  • Case Study
    Ivanhoe Cambridge

    One of Ivanhoé’s primary shopping centres in North Waterloo was looking for new and innovative ways to bring consumers into the mall to shop.

  • Case Study
    Alarmforce

    Mad Hatter was enlisted to help AlarmForce improve its home surveillance systems, a mobile application needs to be designed and developed for secure monitoring.

  • Case Study
    Magazines Canada

    The Magazines Canada system is a multilingual responsive website with easy to find information, and a private members only area.

  • Case Study
    Africa Portal

    The Africa Portal is an online resource that seeks to broaden the availability, accessibility, and use of policy research on issues critical to the future of Africa.