SITUATION
Make Sense of Your World
blueRover monitors and gathers information in any space or workplace. It tracks assets, or monitors devices, with a real-time, infinite and secure data stream to a virtual private cloud on the internet.
SERVICES
- Design thinking sessions
- Marketing strategy
- Creation of company name
- Branding and identity visuals
- Positioning statement
- Logo design
- Visual identity guidelines
- Product photography
- Corporate website
- Microsite campaigns
- Responsive website design
- Content management system (CMS)
- Drupal CMS development
- Search engine optimization (SEO)
- Social media strategy & support
- Tradeshow booth
- Case studies
- Event marketing
- Website hosting
- Google G Suite services
SOLUTION
With disruptive IoT technology, blueRover needed a marketing and digital media strategy to help them penetrate the US market and grow the company across North America.
SUCCESS
With a corporate website, industry specifi c microsites, digital campaigns, search placement strategies and a marketing platform designed to generate prospects and nurture leads, blueRover is successfully positioned for growth in North America and beyond with international global partners.
COLLABORATIONS
Case StudyAfrica Portal
The Africa Portal is an online resource that seeks to broaden the availability, accessibility, and use of policy research on issues critical to the future of Africa.
Case StudyMinds Connected
Minds Connected is an online network connecting community members to evidence-informed interventions, key resources, and a community of local professionals working to improve mental health.
Case StudyUniversity of Toronto
Platform recommendations, technology roadmapping, and user interface design concepts were provided with further strategic consultations and guidance for implementation.
Case StudyChristie Digital
Christie Microtiles has the ability to stack the blocks in custom shapes and patterns to create arrays of artistic digital screens.