SITUATION


A Jewel in the City

 

A new traditional and classical luxury condominium is to be built at 28 Dorset St, Waterloo, Ontario. The condominium was looking to have an identity established, with supporting visual design materials, an interactive website, and a strong social media presence. The condominium development was looking to staple itself within the Uptown Waterloo community and its surrounding market.

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SERVICES

  • Brand strategy
  • Marketing strategy
  • Stakeholder engagement
  • Design thinking
  • Logo & visual identity
  • Communications planning
  • Marketing materials
  • Social media marketing
  • Outdoor media & advertising
  • Website design
  • Content Management System
  • Content creation & copywriting
  • Customer relationship marketing
  • Advertising & lead generation
website design

SOLUTION


With classic elegant architecture and luxurious custom designed suites, the boutique upscale condominiums will be nestled in the jewel of the city in uptown Waterloo.

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Creating a brand by creative directing the architectural design of a building has been a pinnacle moment and achievement in our work.

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The Isabella Door entering
Isabella Book 1
The Isabella Book 2
The Isabella Book 3
The Isabella Book 4

SUCCESS


Inspired by the past, and focused on the future, The Isabella Residences brings its timeless Beaux Arts architecture to the thriving community of Uptown Waterloo. The Residences feature an exclusive collection of luxurious suites that is showcased by strong marketing material to bring the physical space to its new found digital presence. The content management solution brings potential buyers along the journey of visual interest, through to the completed final sale.

The Isabella Cards

COLLABORATIONS

 

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    Case Study
    Budweiser

    Mad Hatter Technology with Budweiser, Grip Limited, and the telco providers a group designed the user interface and mobile application for the famously free Bud Phone.

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    Case Study
    The Isabella

    The condominium was looking to have an identity established, with supporting visual design materials, interactive website, and a strong social media presence.

  • ...
    Case Study
    Mandy Bujold

    She represented Canada in the 2016 Summer Olympics in Rio, Brazil, as a As a female athlete, there was a need to help bring awareness of her fight to reach the top of the podium.

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    Scotiabank

    Challenged to find a way to educate consumers of card benefits, a mobile app is designed to understand your lifestyle.