SITUATION
Responsive System for Credit Union Staff
Within the Co-operators group of companies, Cumis is a leader in credit union protection. Creditor insurance solutions and competitive financial services are provided to support credit union members. A legacy system is in need of a significant overhaul and upgrade. There is need to create a responsive system for credit union staff, a mobile friendly app experience for sales reps, and an improved online experience for the end customers.
SERVICES
- Technology strategy
- Platform modernization
- Legacy system redesign
- User interface design
- User experience design
- Technical requirements
- System specifications
- Information architecture
- Frontend development
- Systems design
- Security consulting
SOLUTION
A legacy system was creating issues for sales teams located in branches at physical credit union locations across the country. Externally, sales teams also needed to visit consumers at home to provide digital presentations of insurance plans and programs. The current legacy system was ineffective, unresponsive, and not mobile-friendly. The legacy system was overhauled with a new information architecture, interface design, and user experience. The underlying systems, databases, and infrastructure were maintained. The newly redesigned application was developed to be responsive on mobile devices and tablets.
With a legacy system redesigned to be responsive and mobile friendly, business development and sales teams could have 'in home' and 'in credit union' experiences with customers seated in the comfort of cozy chairs with tablets to share information.
COLLABORATIONS
Case StudyCASP
With an outdated system a digital rebranding and new website was needed to reach out to people suffering within communities across Canada.
Case StudyScotiabank
Challenged to find a way to educate consumers of card benefits, a mobile app is designed to understand your lifestyle.
Case StudyCosm Medical
Pelvic floor disorders are life altering and devastating. Women are suffering from an underserved and stigmatized health issue and care needs to significantly improve and be modernized.
Case StudyOFPA
With membership declining the association needed to reestablish its place within industry. A revitalization of the branding was needed to reposition the association as a thought leader and industry partner.