Don't Sweat - Last Minute Tech Gifts for your Valentine
Be it you love it, hate it or don't care for it at all - Valentine's Day is tomorrow and will be celebrated with chocolates, kisses and flowers, everywhere. If you haven't prepared already, here are some neat gift ideas that will last beyond February 14th, 2017. For Him Air plant Air plants are flowers, for men.…
FameBit
Recently acquired by Google, FameBit is an online marketplace that connects brands and influencers on a daily basis. FameBit originally connected YouTube influencers with brands so that they could advertise their products and services, for an opportunity to earn money by connecting the brand with the relevant…
Social Media Sells during Super Bowl 51
Like many millions of people, I watch the Superbowl for the branding, commercials, and social media plays. It’s not unreasonable to expect greatness as a 30 second television spot costs $5 million dollars along, not including the amount spent on hiring talent and creating the campaign. This year was no disappointment. The added field goal for me…
Social Media Plays that Win Big with Sports Engagements
For many of us at Mad Hatter Technology, athleticism runs in our blood. From avid rock climbers to varsity volleyball players, each Mad Hatter has a connection to sport. So when sports teams come up with fantastic social media campaigns, you bet that we notice it!Here’s our gold, silver and bronze medalists in social media and fan engagement.…
Fave iMessage Effects
The iOS 10 updated was released last fall and contained some pretty cool changes on iMessage. From animated backgrounds and various stickers to emoji suggestions and disappearing messages, there are many new features to be discovered and enjoyed. View our fave features below. Turn words into emojis…
A Winning Approach: Viral Sports Campaigns
As we support Waterloo Region’s #WeRally2021 bid for the Canada Games, we spend a significant amount researching grassroots campaigns and viral marketing solutions. While our campaign budgets are significantly less than some of these leading contenders, they show the power of a hashtag, an image, a game. #IsItJuneYet As…
Tech Trends: 2017
As we reach exactly two weeks and one day into the new year - it’s a friendly reminder that all time does is fly. Remember your Walkman? Nintendo 64? First Apple product? Be it a desktop Mac or a hot pink iPod. Take a look at these neat trends below occurring in the tech sphere. Smart Home…
Christie Digital lights up #KWAwesome Community
If you want to get into the festive spirit this holiday season, you need to visit Kitchener City Hall. The site has been magically transformed into a #HolidayGreetingCardToTheCommunity thanks to Christie Digital. The Kitchener-based company used projection mapping to display images on the building surfaces at the City Hall…
Technology, Engagement, and Sports Fans 2.0
We joke in our family that we immigrated from the Philippines to Sarnia, Ontario because we were destined to bleed blue and maize. Growing up in border towns, we made our way across the Ambassador and Bluewater Bridges to cheer on our teams, be it the steadfast support of the Lions during our 0-16 year or watching the Wolverines make it to the top…
Health tech for even the most unresolved New Years resolutioners
Every year, I make a resolution, be it to each as local as possible (check!) or visit five provinces in five weeks (check!) This year’s resolution? I want to be able to complete the Dopey Challenge within four years. The Dopey Challenge, you ask? The Dopey Challenge, as per Walt Disney World rules, require runners to complete four races in four…
Social Media Speculations 2017
The snow indicates it's definitely December, so as the year end quickly approaches it's a great time to learn about upcoming trends and prepare your company's digital engagement to be inline with trends speculated to emerge during 2017. Businesses use social media for a variety of reasons, though online engagement,…
Top 5 social media stories you need to know about
This week, there are lots of stories in the news about popular social media sites like Facebook, YouTube and Instagram. With 2016 coming to a close this month, many have issued press releases that highlight data, top stories and videos, updates to services and more. Here are the top five social stories this week:…
How to choose the best monitor for graphic design
Whether you're a Graphic Design student entering the industry as a freelance designer or already an established professional, having a proper workspace and hardware to go along with it can go a long way in making your job a lot easier. With so many things to consider, we often overlook some of the basic needs which should be at centre of our work…
Policing Teenage Pranksters
We are always on the lookout for brilliant ideas that are executed flawlessly and connect with our emotional heartstrings. As digital marketers, we have seen many examples of brands with big marketing budgets that deliver powerful campaigns. Last week we examined Christmas Campaigns in Circulation in 2016, which include some typical…
Technology Solutions for the Most Winter-Adverse
Well Jon Snow, winter has come. And I, for one, am no fan. But, like most techies on this side of the 49th parallel, I’ve compiled my list of top three survival technology solutions to get me through the winter. From wearables to applications, there are a whole host of technology solutions changing the way that we survive through the winter. I’ve…
Tech Gadgets to Gift, or Get
The Christmas countdown is officially on and the extended mall hours, long lines and busy parking lots are here to prove it. In celebration and anticipation of the holidays, this blog will highlight some tech gift ideas for those who are interested in and inspired by having the latest technology. Great…
GivingTuesday: There's an App for that
While this time of year is known for Black Friday sales and Cyber Monday Deals, there is a non-profit organizations hoping to popularize another day: GivingTuesday. GivingTuesday is the Tuesday after Cyber Monday and it is a day meant to support local nonprofit organizations and charities. In 2015, $116.5 million dollars were raised in…
Christmas Campaigns in Circulation - 2016
Christmas is Coming ❄️ As we look forward to welcoming the first of December this week, we unpack the holiday decor, stock up on hot chocolate and marshmallows and warm the car a little longer in the morning. Though the holiday season means many things to different people - to me it is the approach to …
5 Apps that will save you money during the holidays
American Thanksgiving takes place this week and while Canadians celebrated this annual holiday back in October with our fair share of turkey, we can’t help but get excited about Black Friday, Cyber Monday and all the upcoming bargains. If you are preparing to make some purchases you will be pleased to learn about additional ways you can make your…
Open Data and the Journey to Innovative Governments
Since 2008, there has been a demonstrated push by Federal, Provincial/Territorial, and Municipal governments to create open access to data. One by one, each of the provinces - excluding Prince Edward Island - have created open data portals to a certain extent, with municipalities and cities creating their own open data initiatives.As of 2015, the…