SITUATION
Make Sense of Your World
blueRover monitors and gathers information in any space or workplace. It tracks assets, or monitors devices, with a real-time, infinite and secure data stream to a virtual private cloud on the internet.
SERVICES
- Design thinking sessions
- Marketing strategy
- Creation of company name
- Branding and identity visuals
- Positioning statement
- Logo design
- Visual identity guidelines
- Product photography
- Corporate website
- Microsite campaigns
- Responsive website design
- Content management system (CMS)
- Drupal CMS development
- Search engine optimization (SEO)
- Social media strategy & support
- Tradeshow booth
- Case studies
- Event marketing
- Website hosting
- Google G Suite services
SOLUTION
With disruptive IoT technology, blueRover needed a marketing and digital media strategy to help them penetrate the US market and grow the company across North America.
SUCCESS
With a corporate website, industry specifi c microsites, digital campaigns, search placement strategies and a marketing platform designed to generate prospects and nurture leads, blueRover is successfully positioned for growth in North America and beyond with international global partners.
COLLABORATIONS
Case StudyErnst & Young
A responsive website delivered a mobile friendly employee engagement platform across Blackberry, Android, and Apple devices.
Case StudyHuron University
Huron University College was established in 1863 as the founding college of The University of Western Ontario. The institution was in need of a rebrand of its own kind.
Case StudyThe Cooperators
A legacy system is in need of a significant overhaul and upgrade. There is need to create a responsive system for credit union staff, a mobile friendly app experience for sales reps, and an improved online experience.
Case StudyOFPA
With membership declining the association needed to reestablish its place within industry. A revitalization of the branding was needed to reposition the association as a thought leader and industry partner.